As businesses become aware of the growing importance of mobile marketing, many are still in the dark to as to what it actually is, how it works and what the actual benefits of mobile marketing are. Visit: www.india.seawindsolution.com More and more of our interaction online occurs on mobile devices. Over five billion mobile subscribers – about 77% of the world’s population – are online (Source: The International Telecommunication Union). This new type of simple access for consumers is catching on with a staggering amount of smartphone owners purchasing goods and services from their phone – 41% to be exact, as found in a survey by Chadwick Martin Bailey, 2011. it’s a no brainer as to why a business would want to offer a good mobile experience. ABI Research predicts that globally $119 billion in goods and services will be purchased via a mobile phone in 2015, representing about 8 percent of the total ecommerce market. WHY IS A MOBILE APP BETTER THAN BROWSING THE MOBILE WEB? It's much faster. It takes a second to launch a Mobile App. It can take up to several minutes for a Mobile Web site to load in an area with bad reception. Mobile Web Sites are important but they do not replace the need for Mobile Apps for the following reasons: Mobile Apps: Function offline Mobile Web Sites: Don't Mobile Apps: Enable Push Notifications for Direct Contact with Customers Mobile Web Sites: Don't Mobile Apps: Always visible on your phone's home screen Mobile Web Sites: Not always visible Mobile Apps: Appear in the Apps Stores Mobile Web Sites: Don't Because Mobile Apps are the most affordable and effective way to reach out to customers these days. Please Visit : www.india.seawindsolution.com Sales Team : +91-8141887285 Skype : sales.seawind